瑞麗家居設計

瑞麗雜誌社出版雜誌

《瑞麗家居》雜誌是現代生活中引領時尚家居裝飾的一本潮流雜誌,其內容豐富多樣,強調家居裝飾,名師設計風範,各類DIY房飾裝修,以及精美的傢具裝飾品展示等等。從戶型規劃到DIY房飾裝修,均給人帶來不一樣的靈感體驗,是一本不可錯過的家居時尚讀物。

《瑞麗家居設計》中國家居雜誌第一品牌


2012年,在第5屆中國品牌媒體高峰論壇上榮獲“2011~2012中國最具品牌價值期刊10強”
2011年,第4屆中國品牌媒體高峰論壇中榮獲“2010~2011年最具品牌價值時尚家居類期刊獎”
The No.1 Home & Lifestyle Magazine in China
RAYLI HOME Prominent Reputation, Powerful Brand, Unlimited ValueIn 2012, RAYLI HOME ranked among the top 30 publications for the “2011–2012 Competition for Newspapers and Magazines with the Highest Advertising Revenue” In 2012, RAYLI HOME was named a “Well-Known Brand in Asia” at the 7th Asia Brand Ceremony
In 2012, RAYLI HOME was included in the list of “2011-2012 Top 10 Most Valuable Publications” at the 5th China Brand Media Summit
In 2011, RAYLI HOME was awarded “2010-2011 Most Valuable Publication in the Fashion and Home Category” at the 4th China Brand Media Summit

雜誌定位 Magazine Positioning


實用 功能Practical & Functional
潮流 靈感Trendy & Inspiring
文化 生活Culture & Life
實用 功能
家,是生活的積累和自我氣質的展現。《瑞麗家居設計》,將飾家變成簡單的事,讓家住著舒心看著美麗,實在好用又真實溫馨。在令人眼花繚亂的選擇中、在層出不窮的流行里,讓你收穫最貼心的產品、最適合的風格、最實用的功能、最詳盡的打造方案……精彩又踏實的家,不僅是展現於他人面前的理想畫面,更是完全屬於自己的居住之地
Practical & Functional
Home is the reflection of the life experience and character of those who live in it. RAYLI HOME simplifies home décor, and creates a comfortable, inviting, practical, and warm place to live. It helps you find the products and styles that are perfect for you, the most practical functions, and the most comprehensive solutions among the myriad of choices and ever-evolving fashion trends. A fabulous and pragmatic home both presents an ideal world in front of others and serves as a residence for its inhabitants
潮流 靈感
時尚的步伐總是千變萬化、靈感疊現。裝修和裝飾家,同樣是創意不斷、新鮮創造的過程。《瑞麗家居設計》第一時間匯聚當下家居最in趨勢、最熱最top的潮流熱點。展現設計師的台前幕後、最新產品靈感、最潮風格理念,以及其在居住生活空間的實際案例。從飾材到飾品,讓最具靈感的元素極致發揮,呈現藝術創意,帶來驚喜無限
Trendy & Inspiring
Fashion changes all the time and is never short of inspiration. Likewise, creative and original ideas keep emerging in home décor and furnishing. RAYLI HOME keeps track of the trendiest, hottest and best ideas in home furnishing. There are real cases showing the works, inside stories, new inspirations, latest avant-garde concepts and lives of designers. From materials to accessories, it explores the ultimate potential in the most inspiring elements, displays artistic innovation and creates endless surprises
生活 文化
優雅高品的生活,蘊涵著細膩精緻的文化和智慧。《瑞麗家居設計》,展現潮流前沿,更細細考量家居生活的傳統點滴,品味並弘揚文化經典。精確把握設計原味的同時,將文化內涵與生活智慧貫穿於細節與生活藝術之中,在布置、裝扮家和生活的同時,帶來全方位的審美提升和愉悅享受
Culture & Life
In life, it is the wisdom and sophistication in cultural appreciation that cultivates elegance and quality. While presenting the cutting-edge trends, RAYLI HOME learns and promotes cultural classics by taking a closer look at traditions in home and living. It seeks to accurately grasp original designs, and instill cultural understanding and life’s wisdom into the art of living. Through the renovation and decoration of the home, we are able to better enjoy and appreciate life in every respect

欄目設置 Magazine Columns


享受精品生活 品味文化內涵
Notebook 風尚前沿。靈感國際潮流的第一時間呈現
潮流提點,靈感碰撞,對於前衛設計理念的最新註釋從這裡開始
靈感最新國際設計新思想的集中體現,直擊當下最in的潮流走向
視野時下色彩、圖案、展覽、藝術、話題的交會融合
設計聚焦當下熱點設計師、設計作品,解讀前沿的設計理念
體驗呈現具有當地特色的城市、酒店或者餐廳,感受不同風情別樣靈感
視覺最直接的視覺盛宴,風格大片的時尚展現
Style 風格。精彩精彩、實用的風格課堂
把握每一個品質細節,巧妙布置,精心搭配,成就家的時尚與舒適
風格人家最具風格感的精彩國外人家全案,指點當季風格
空間美妝師新舊空間的搭配對比,詳盡的風格布置法為家“上妝”
魔法屋同一空間最實用的多風格搭配,實現個性的型格風尚
風格ing最完美出色風格突出展現當季潮流和主題元素
方寸局部空間不乏創意與靈感,細節展現個性精彩
流行色解讀當季最流行的家居色彩和各個角落的獨家應用
Home人家。細膩親切、獨特的人家故事
娓娓道來的飾家經歷,與眾不同的美麗變身,有關家的夢想,在此一一分享、獨家解讀
瑞麗家居異彩紛呈的人家案例,講述家的故事,獨特裝修、裝飾經歷和思想
小戶型90平方米以下小戶型實例,備受關注的實用空間精緻細節
Living 生活。內涵方方面面的細節,閱讀瑞麗家的人文生活
細膩享受豐富的生活和文化,研讀每一個細節,讓品質再講究一點
慢調時間營造富有情調的生活氛圍,布置精彩的生活細節
細節筆記關注生活細節,體現精緻美好的生活趣味
Shop 導購。實用都市家的標準購物指南
豐富、實用的家品全面購物指導,廚房衛浴的打造專區
風尚之選流行發布的潮流櫥窗,當季最潮家居物品的寫真陳列
主題物語讓物品百搭在家的場景里,快速成為有品位的採購者和搭配高手
物品最具實用功能的潮流飾品搭配介紹,為美麗家的布置和選擇加分
裝飾材料介紹壁紙布藝等材料、具有豐富的購物信息
電器以實用生活為話題,通過電器的選擇與比較解決現代化生活中的問題
廚房&衛浴廚衛空間的風格搭配全案,從整體到細節呈現個性的廚衛布置
《瑞麗新裝家》.功能國內獨家的裝修裝飾專刊
瑞麗獨創的裝修裝飾功能專刊,家的變身改造、裝飾布置真的很簡單
國內第一本裝修裝飾專刊,你身邊最實用實在的指導手冊。與《瑞麗家居設計》相補充融合,形成瑞麗風格特有組合。一年12期,每期推出一個人們熱點關注的裝修或裝飾類話題,步步詳盡講解、專家解讀和案例呈現等,貼近百姓家居。2013年,更多精彩內容即將登場!
Enjoying a Quality Life & Appreciating Culture
Notebook
Keeping track of the latest international trends
Where trend starts, inspirations merge and the latest avant-garde design concepts are interpreted
Inspiration: Influx of the world’s most up-to-date design concepts; Showing the latest, hottest trends
Insight: Current topics related to color,patterns,exhibitions, and art
Design: Focus on the most popular designers and their works, interpreting advanced design concepts
Experience: Highlighting distinctive cities, hotels and restaurants for inspiring ideas
Vision: The most direct visual feast of style blockbusters
Style
A classroom of impressive and practical fashion
Focus on quality in every detail: turning your home into a fashionable and comfortable residence through careful and skilled arrangements and design
Fashion House: The most stylish home décor solutions from abroad, highlighting in-season trends
Beauty Division of Space: Contrasting the new and old looks, giving the home a completely new “face”
Magic Room: The most practical multi-style design within the same space for expression of unique personalities
Style: Perfectly presenting the trends and themes of in-season styles
1m? Zone : Individualized and fabulous décor in every detail with innovative and inspiring ideas
Color: Interpreting the trendiest in-season color solutions in home and living, presenting cases from a unique perspective
Home
Intimate and unique Home stories
Narrated décor and design experiences, remarkable design transformations, and a place where everyone shares dreams of home
Rayli House: Fabulous examples, presenting unique stories, décor and furnishing experiences and thoughts
Small Space: Eye-catching and detailed analysis of practical spaces in small apartments with areas less than 90 sq. m
Living
Looking into every detail of Rayli Home life stories
Appreciating the rhythms, niceties and quality of life
Slow Down: Creating rich ambience at home with exquisite décor and fabulous details of life
Little Things: Focusing on life details for an exquisite and rich lifestyle
Shop
A standard shopping guide for metropolitan homes
Rich and practical home shopping guide for kitchens and bathrooms
Vogue: The first to announce hottest in-season household items
Trend Choice: Offering insights on arrangements and décor at home, quickly transforming you into a sophisticated shopper and skilled designer
Item: The most practical guide to design accessories, upgrading your home design
Materials: Comprehensive shopping guide for wallpaper, fabric, etc
Home Appliance: Offering suggestions on how to compare and choose modern home appliances
Kitchen & Bath: Collections of kitchen and bathroom
décor, displaying individual arrangements both as a whole and in great detail
RAYLI SPACE ·Function
China’s first magazine dedicated to décor from Rayli’s unique perspectives, making home remodeling and decoration simple
The first domestic magazine on home decorations provides you with the most functional and practical guidance. Coupled with RAYLI HOME, it outlines a style that is pure Rayli. Twelve issues a year, with each issue focusing on one hot topic on décor or furnishing. Detailed analysis, expert consultation, and example illustration on designs of an average home.More fantastic content to come in 2013!

基本信息 Magazine Information


2001年4月新版問世 2013年6月出版
國際標準刊號:ISSN1672-0970
國內統一刊號CN11-4968/TS
廣告經營許可證京東工商廣字第0105號
郵發代號:80-469
主管中國輕工業聯合會 Authorities in Charge:China Light IndustryAssociation
主辦中國輕工業出版社 Sponsor:China Light Industry Press
總編輯楊西京 Chief Editor:Yang Xijing
出版發行北京《瑞麗》雜誌社 Publication & Distribution:Beijing RayliMagazine House
16th Floor Block D Minsheng Financial CenterNo.28 Jianguomennei Avenue,Beijing 100005
社長周洪濱 President:Zhou Hongbin
常務副社長李春婭 Executive Vice-President:Li Chunya
總編輯羅佳 Chief Editor:Luo Jia
副社長安娜 Vice-President:An Na
副總編輯馮莉/莫文 Deputy Chief Editors:Feng Li/Cathy Mo
視覺總監李曙光 Art Director:Li Shuguang
質檢主任朱駿 Quality Control Director:Zhu Jun
出版人安娜 Publisher:An Na
主編簡介 Served as Editor in chief
美囡《瑞麗家居設計》主編
美囡《瑞麗家居設計》主編
美囡《瑞麗家居設計》主編
本名:張美楠
任職時間:2003年至2013年
2010年獲得全國期刊界新銳主編稱號。
建築學和室內設計類專業畢業,從事過設計師行業,對家的概念開始由塑造外表到發掘內里轉變,立意讓中國家居從內到外美麗起來。繼而從事家居類雜誌工作10餘年,擔任《瑞麗家居設計》主編。
作為最早的中國家居雜誌引導者之一,在其帶領家居團隊的10年間,她憑藉自身知識的專業性,對家居市場獨到的分析和見解,以及對設計和雜誌全面而準確的判斷力和影響力,讓《瑞麗家居設計》成為中國國內銷量最大,知名度最高的品牌雜誌,並一直穩居榜首。
懷著對美好的理念和對家有愛的堅持,《瑞麗家居設計》作為中國深受中國家庭喜愛的全面涉及裝修和裝飾類的家居雜誌被無數個中國裝修家庭所認識。滿載對家居業的高度熱情和豐富經驗和見解,美囡,也被無數個中國家庭和愛家的人所熟識。
家,應是雋永而溫暖的情感,態度即格調,《瑞麗家居設計》正是這個情感的陳述,它秉承瑞麗集團的DNA,用時尚精彩的風格、實在好用的內容,屢屢獲得中國期刊各項大獎。2005年《瑞麗家居設計》的副刊《瑞麗新裝家》開始發行,它帶給了中國家庭更多的驚喜,它是中國獨家的裝修[FO1] 第一刊,也是瑞麗獨創的裝修功能專刊,每期家居空間的獨特大容量專題,讓家裝從此變得透明和簡單。《瑞麗新裝家》與《瑞麗家居設計》一起形成瑞麗風格特有組合,成為家居界影響力最大的專業刊物,奠定了絕對領先的地位。而多年的專業經驗積累和資深的編輯閱歷,讓美囡也對家居業有了相當廣泛的了解,並曾多次受邀傢具、家電、建材、廚衛、飾品等行業論壇和展會暢談潮流趨勢,也和著名國際展覽公司、家居企業合作,舉辦最具人氣的各類設計大賽和設計展,在讀者和家居界引起巨大轟動。“對家有愛,讓家更美”,是美囡在《瑞麗家居設計》出版過程中多年堅持的心念,更是她勤勉耕業、一直力圖體現的主旨。
《瑞麗家居設計》雜誌的市場表現更加卓越,獨佔鰲頭的最大發行量讓全國的裝修家庭都能受益,為了感恩和回報,《瑞麗家居設計》在近幾年一直推出“金獎在線”連環抽獎活動,這是一個融合了品牌、讀者、網友共同參與的全國性大型互動活動,也是家居界媒體最大、最受歡迎的盛事,每月的輪番抽獎,答謝了一直陪伴瑞麗家居的上百萬個熱心的讀者。未來,《瑞麗家居設計》將繼續執著於有“愛”的信念,以更佳燦爛的面貌展現更加美好的生活。
Mei Nan
Editor-in-Chief of Rayli Home
Full name: Zhang Meinan
Term of office: 2003 - 2013
In 2010, Mei Nan wona national award as a Cutting-Edge Editor-in-Chief for Newspapers andMagazines.
Formally educated in Architecture and Interior Design,Mei Nan also shares her previous work experience as a designer. She sees innerbeauty as an essential facet of home design in China; her work focuses on thecontinuum from external design to inner beauty. She has been working in home& living as the editor-in-chief of RayliHome for over 10 years.
She stands as apioneer and leader in home & living magazines in China. In the past 10years, Mei Nan’s professional knowledge, uniqueinsight, perceptive judgment and great influence in the industry has led Rayli Home to consistent leadership in domestic circulation andreputation.
With its never-ending pursuit of beauty and a love for home, RayliHome, as a magazine dedicated to homedecor and renovation,has won the approval and recognition of families across China. Moreover, countless families and home lovers know Mei Nan as sheshares her rich experience, unique insight and passion for home & living.
If home is all that is full of meaning and warmthenriched with attitude as style, then Rayli Home, imbued with the essence of what is Rayli, is the ultimate embodiment ofhome. Its orientation towards what is fashionable and practical has won manyaccolades. Since 2005, the launch of its supplement, Rayli Space, thefirst domestic magazine on homerenovations and Rayli’s exclusively how-to focused publication, brings moredelightful surprises to Chinese families. Each issue brimming with practicaland popular content on home & living, makes home renovation clear and simple. Together, RayliSpace and Ra yli Home outline a style that is purely Rayli and holdirrefutable influence and leadership among home & living magazines.
At the same time, the accumulation of years of professional and seniorexperience in editing deepens Mei Nan’s extensive knowledge of the home &living industry. She shares her experience and passion by answering thefrequent invitations to share her views on future trends at industryconferences and exhibitions on furniture, home appliance, constructionmaterials, kitchens, bathrooms, other decor, etc. She has also worked withfamous international exhibition companies and home design companies in theorganization of various popular design competitions and exhibitions that haveattracted huge excitement among readers and within the home & livingindustry. Through the years of publishing Rayli Home, “loving home meansmaking home lovely” has been Mei Nan’s motto and the ideal she has been workingdiligently and consistently to pursue.
With the largest domestic circulation, Rayli Home’s excellentperformance in the market is a benefit to families eager and hungry forinformation on home décor and renovation. In recent years, the organization of“Golden Prize Online”, a nation-wide, regularly occurring lottery eventbringing brands, readers, and netizens together in participation, offers Raylia way to express gratitude and give back to the community. As the biggest andmost popular event in the home & living industry, the monthly lottery hasbenefited millions of loyal Rayli Home readers. In the future, RayliHome will continue to stand for “love” and showcase life in its fullestglory.